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Essentials of Strategic Management By Martyn R Pitt, Dimitrios Koufopoulos
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- Sales Rank: #2141905 in Books
- Published on: 2012-05-02
- Original language: English
- Number of items: 1
- Dimensions: 9.00" h x 1.00" w x 7.20" l, 1.75 pounds
- Binding: Paperback
- 472 pages
Review
This is a fantastically well written text which incorporates the latest thinking on strategic management. Striking a balance between theory and application, it is extremely readable and loaded with a wide range of case studies. An essential source for undergraduate, postgraduate and professional courses on strategic management
Dr Tahir Rashid
Lecturer in Strategy and Marketing, Salford Business School. University of Salford
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